Magnite (MGNI) Prepares for Take Off and Partners with United (UAL) to Provide Advertising Solution for Inflight Personal Entertainment

PRISM AdTech and Media Index company, Magnite (MGNI) who is also the largest independent sell-side advertising company, has announced it will power the delivery of advertising on United Airlines’ (UAL) inflight personal device entertainment platform.

Most recently, United launched Kinective Media which provides advertisers the ability to reach travelers through the airline’s inflight personal entertainment platform. Magnite’s SpringServe server will enable advertising activations for millions of United passengers that access free inflight content on their personal devices.

“We are privileged to support the largest airline in the world in scaling their media business and complementing their unique inventory with quality ad experiences,” said Sean Buckley, Chief Revenue Officer at Magnite. “We look forward to collaborating alongside the Kinective Media team to expand the possibilities of what we can bring to their loyal consumers through innovation and personalization.”

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Magnite (MGNI) Prepares for Take Off and Partners with United (UAL) to Provide Advertising Solution for Inflight Personal Entertainment

Ashlee Vogenthaler

Markets Editor