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PubMatic (NASDAQ: PUBM) will power programmatic ads for Sony Pictures' LIVE TV on PS5, reaching logged-in PlayStation 5 viewers.
October 06, 2026

Sony Pictures Taps PubMatic to Sell Ads on LIVE TV for PlayStation 5

PubMatic, Inc. (NASDAQ: PUBM) said Tuesday that Sony Pictures Entertainment has named it the preferred programmatic advertising partner for LIVE TV on PS5. Sony’s streaming…

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